4.60(5 Ratings)
Introduction to Entrepreneurship
About Course
In line with the Nelson Mandela Fund's identity of ethical leadership, there will be a focus on advanced leadership and communication coupled with relevant skills to create change and promote youth-led entrepreneurship enterprises.
What I will learn?
- Develop the ability to define an entrepreneur.
- Develop a keen interest in being able to separate an entrepreneur from a traditional worker.
- Be able to identify the kind of entrepreneur they want to be.
- Identify the impact of choosing to be an entrepreneur.
Course Curriculum
Understanding Entrepreneurship
Students will start this exciting course by defining entrepreneurship & being able to differentiate between traditional employment & entrepreneurship. They will be able to identify the different traits of successful entrepreneurs as well as the importance of entrepreneurship in the South African economy .
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Welcome Video
00:00 -
Week 1 Outline
00:00 -
Group Discussion
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The basics of entrepreneurship
00:00
Famous entrepreneurs and their stories.
When it comes to entrepreneurial ventures that are innovative, South Africa has a wealth of well-known business talent. This week we take a look at three of these entrepreneurs for inspiration.
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Week 2 Outline
00:00 -
Dr Richard Maponya
00:00 -
Theo Baloyi – Founder and CEO of Bathu sneakers
00:00 -
Activity 1: Field interview
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Week 2 Quiz. Closed
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Assignment 3 Week 2 : Quiz – Self Evaluation
Identifying opportunities in the market.
Last week you were inspired by the entrepreneurs you spent the day with and did some self-introspection on the journey ahead. At this point you should already know that there is no magic formula for creating entrepreneurial brilliance and this week is no different as we will delve into identifying opportunities in the market from the reading material and videos provided.
By the end of the week, you will be able to:
Define an opportunity.
Know the difference between an opportunity and idea.
How to identify market opportunities.
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Week 3 Outline
00:00 -
Identifying market opportunities – Slides
00:00 -
Design Thinking in Netflix
05:12 -
Zara Case Study | SWOT and PESTLE Analysis
10:45 -
Brainstorming guide
00:00 -
Lesson 6: Lean validation board and Design Thinking
14:31
Developing your Proof of Concept
By the end of the week, you will be able to:
Define Proof of Concept.
Define the different types of POC.
Proof of Concept vs Proof of Value.
POC vs Prototype.
Function of an MVP.
Purpose of POC and its influence on investment decisions.
How to create a successful POC and how to evaluate its effectiveness.
This week is intended to be tackled in your groups.
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Week 3 Submissions
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Week 4 Outline
00:00 -
Proof of Concept Lesson and Activity
02:45 -
Final Assessment for Module 1
Introduction to Business Planning
Module 2 is about moving beyond Ideation to Business Planning.
In this module you will learn how to move from a basic business idea through the principles learnt in Module 1 to covering the following outcomes:
Creating a business plan
Brainstorming and evaluating business ideas
Conducting market research
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Module 2 Outline
00:00 -
Introduction to Business Planning
00:00 -
The Mission, Vision, and Values statements
00:00
Business Plan Assignment Submission Week
This week we will be doing a few assignment submissions to get us to the point of building the business plan.
For all of your assignment submissions and activities please refer to the slideshow from week 1.
Last week we introduced several activities for you to do within your team. This week before the class call we would like you to submit these activities that you have done in your teams.
Activity 1: You and your Co-founders were tasked to write your vision, mission and objectives. Please view the video in lesson 2 for a clear and concise explanation of these concepts for your activity.
Activity 2: You and your team need to answer the questions that are posed to you in Slide 8 of the Powerpoint in Week 1.
Lastly we will have a class call to discuss the team dynamics with your founders, evaluate the viability of your business idea and start on your lean business canvas.
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Activity 1
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Activity 2
Developing your business plan.
Developing your business plan.
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Module 2 week 3: Outline
00:00 -
Introduction to the Business Model Canvas
06:51 -
Canvas model guide, template and example.
00:00 -
How to Write a Business Plan Step by Step.
00:00
Financial Management
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Welcome Back Leaders!
01:03 -
Module 3 Outline
00:00 -
Basic Concept of Accounting
00:00 -
Budgeting and Financial Planning
00:00 -
Understanding Business Tax
00:00
Marketing Management
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Intro to Marketing Management Outline
00:00 -
The ECom Launchpad series – Introduction
00:00 -
How to develop an eCommerce Website for your business
00:00 -
Lesson 4: Marketing Strategies for Small Businesses.
00:00 -
Lesson 5: 12 Digital Marketing Channels (That Actually Work in 2024)
00:00
Student Ratings & Reviews
4.6
Total 5 Ratings
5
4 Ratings
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excellen and educational
This course was very informative
It was very Eye opening and I have taken internal Notes on what I should be focusing on with regards to my Business
The course is really helpful and it has expanded my knowledge.
The resources provided are very useful.
The resources provided are very useful.
This course will introduce you to all the basics of entrepreneurship and help you figure out if this is the chosen path for you.
Free
Free access this course
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LevelIntermediate
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Total Enrolled59
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Last UpdatedFebruary 10, 2024
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Material Includes
- A text book is attached for students to refer to throughout the course.
Requirements
- Good internet for the weekly class that happens every Friday at 13h00 CAT.
Target Audience
- 18 – 22 years old with a South African matric qualification.
- Young people who are interested in entrepreneurship and want basic skills to begin their entrepreneurial journey.